Tell Your Organization’s Unique Story

This video explores how organizations can use LinkedIn’s Employer Brand tools to share their unique story and attract top talent. Viewers will learn three key ways to showcase their company’s values and culture: by highlighting organizational commitments on Company Pages, leveraging Life Pages to engage specific candidate audiences, and keeping content fresh to maintain an active presence. By the end of the video, learners will understand how to optimize their LinkedIn Career Pages to create an authentic and compelling employer brand.